The Ordinary | Coverage Foundation Review
I’m sure this review doesn’t come as a surprise for most of you, since The Ordinary brand has talked up a storm on Youtube as well as the blogging community. The skincare-focused brand comes from the umbrella company called Deciem, which houses several other brands with varying price points. The Ordinary happens to be one of the more affordable lines within the Deciem family. With the catchphrase, “Clinical formulations with integrity”, The Ordinary boasts products filled with good-quality ingredients offered at a lower price point. It is important to note that all of the brand’s products are free of parabens, sulphates, mineral oil, methylchloroisothiazolinone, methylisothiazolinone, animal oils, benzalkonium chloride, coal tar dyes, formaldehyde, mercury, oxybenzone. The Ordinary has a very simple, yet honest approach, with a clear guide below each of their products showcasing ingredients that may be of concern to some people. This guide indicates whether or not the product is alcohol-free, oil-free, silicone-free, nut-free and cruelty-free, to name a few. This review will be for the infamous Coverage Foundation that is the most popular product from the skincare line.
The Ordinary Coverage Foundation (C$6.90) has a satin matte finish when it is first applied and dries down to a slightly matt-er finish. Usually I prefer how foundations look prior to powdering, but this foundation still has a natural sheen powdered or unpowdered.
With one full pump, The Ordinary Coverage foundation has a medium to full coverage that will cover redness from pigmentation to scarring, but will need more help to fully cover more serious pigmentation. I blend this foundation in with a synthetic buffer brush, and it blends in very easily, giving enough time to work with it until it sets a little more.
While this foundation lasts on the skin without looking oily, it also has the tendancy to look a little cakey and heavy on the skin once it wears throughout the day. The first few times I tried it, I used a full pump of product for my whole face, which gave me nearly full coverage, but looked very heavy on the face 3 hours into wearing it. When I only use half a pump, the coverage of The Ordinary Coverage Foundation is light to medium, but the finish is much more natural looking.
I would recommend this product for normal to oily skin gals, because although it is not as oil controlling as my beloved Estee Lauder Double Wear foundation, it still has a decent wear time that lasts me 4-5 hours. With a proper primer underneath (I used the Bosia White Charcoal Mattifying Primer), oils will not peek through until 6 hours into the day, which is fairly good for any foundation on my combination skin. While The Ordinary Coverage Foundation will not last through the hottest days, it has decent lasting power that I can trust. This foundation is not tacky or heavy feeling; however, like most foundations, The Ordinary Coverage foundation will rub off once I get oily and I accidentally touch or scratch my nose.
I have the colour 1.2Y (yellow), and it is a little too warm/golden for me. If you have a similar skintone to me, I would suggest the shad 1.2N (neutral).
Overall, I would say that this is only a mediocre product. I was very excited to try it after hearing so many Youtubers rave about it, but I am underwhelmed. Nevertheless, I would recommend this product if you are looking for a fairly good quality medium coverage foundation that is affordable. At C$6.90 for 1fl. oz (30 ml), this beats the majority of the foundations even at the drugstore.